Lessons Learned from Doing (Almost) Every Job in Fashion
She’s been a model, art director, CEO and worked in retail. She’s produced fashion films and is a media personality and lifestyle contributor. In fact, there are few things Tamiko White has not done in the world of fashion.
How to Stand Out in a World of Brand “Sameness”
With 17 years experience, Elaine Mensah uses her expertise in the worlds of communications, fashion, tech and entrepreneurship to help her clients elevate their presence and position in the market.
Successfully Creating Wearable Tech Products With Consumers in Mind
It started with a pendant that transformed into fully functional earphones. In the process, Seetal Fatania saw the struggle many wearables designers have building a customer base for a sale that relies on a lot of education.
Top-Tier Photographer on Photo Campaigns Your Customers Will Love
Fendi Casa, Hanky Panky, Nike and Diesel have worked with her. Vogue, Esquire, Rolling Stone and Nylon have published her photos. So when award-winning commercial fashion and portrait photographer Becky Yee shares insights on her craft, it’s worth it to listen.
How to Build a Winning Sustainability Strategy
Ana Roncha has worked with established international fashion and lifestyle brands, academia, media, start-up communities and international organizations, specializing in strategic fashion marketing and fashion brand development.
How to Make Your Customer go “What?!!”
Michelle Judson got into the fashion business with a dream to create something special and do some good in the process – and no experience. For Michelle, that turned out to be a good thing when it came to understanding the fashion consumer.
What Bra Size Says About the Fashion Consumer
If you’re a size A, you’re a tomboy. B-C, you’re normal. Size D, sexy. Anything more is too much. Who would have thought a simple letter could hold so much meaning?
What Makes Oprah, Goop and Spanx Winning Brands
Fashion designer by training and serial entrepreneur by temperament, Rachael McCrary has seen a lot, done a lot – and learned a lot – over her 25 years in the business.
Understanding the Disabled Fashion Consumer
We take an emotional journey into a growing market: fashion for people who have a disability of one sort or another. Nancy Connor, the founder of one such company, helps us understand why her products are needed and the opportunity it offers for big-hearted and business-savvy brands.
How to Beat Amazon at Its Own Game
Featuring Wharton professor Barbara Kahn. Her latest book, The Shopping Revolution, shows retailers how to adapt to a consumer-driven world. We discuss the simple focus that made Amazon so dominant…and how to use that insight to beat them at their own game. She shares how Warby Parker dented the once-untouchable Luxottica’s lucrative eyewear business. And...
At first glance, Brian Kurtz might not be an obvious choice to teach us how to win in the fashion business. But after decades in the world of publishing,...
Elissa Bloom knows a thing or two (or ten) about what it takes to grow a young fashion brand. As the Executive Director of the Philadelphia Fashion Incubator, she...
Libby Basile is Editor of The Lingerie Journal, a well-known trade publication in the intimates business. She has been writing about intimate apparel since 2006 and has been a...
What surprising power does the designer have over the fashion consumer? Michael Solomon will tell you – he literally wrote the book on consumer behavior.