The Fashion Consumer

Latest Episodes

The Psychology of the Luxury Consumer

YouGov is one of the largest consumer research groups in the world. In this very special episode, we interview Cara David, Managing Partner responsible for the Affluent Perspective Global...

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Turning Dead Stock into Financial Opportunity

Fast fashion might not immediately come to mind when thinking about sustainability, but Queen of Raw founder Stephanie Benedetto would tell you otherwise. She works with this category, as...

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Authentically Selling “Heritage”

Tom Smarte was a family-run hatmaker founded in the late 18th century in Devon, England. Yet after the fourth Thomas Smarte died in the First World War, the brand...

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Creating a New (Fast-Growing) Market Segment

Lululemon, Ralph Lauren, Levi’s – Gary Lenett has worked with the largest brands in the industry but 6 years ago, after three decades in the denim business, he wanted...

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Selling to the Silent Majority

It’s an often-overlooked segment of the market. But the silent majority, in the words of our guest Jennifer Mackey-Mary, can represent a good opportunity for certain fashion brands willing...

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The “Accidental” Luxury Brand

An overheard comment prompted artist and sculptor Rosemary Goodenough to print 150 copies of her work onto silk scarves. That simple act launched a luxury brand that has become...

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