The Fashion Consumer

Win the Consumer’s Heart with Visual Storytelling

Robert Wilde has a special gift. He uses photography to tell powerful brand stories that go beyond the images. Although he doesn’t think of it as branding. For him…

The Next Big Market Opportunity (Meet the HENRYs)

Pam Danziger has spent years researching the 37-million households that will drive disposable income spending in the US market for decades to come: the HENRYs or High Earners Not…

How to Win with the Second Biggest Segment of the Lingerie Business

An internationally recognized expert, Elisabeth Dale knows a lot about breasts and the senior market.

Seismic Shifts in the Lingerie World

We talk with Ellen Lewis, founder of LingerieBriefs.com. Over forty years, she’s seen the industry change in many big ways… and it’s nowhere near done yet.

Why Plus Size is Profitable

Curvy customer expert Holly Jackson talks about what it takes to succeed in the plus-sized market.

An Introduction: About The Fashion Consumer

Why me? Why now? Brandon explains the “superpower” that helps him understand the mind of the fashion customer better than most, why the recent scandals in the world of…

 

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